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Sell Yourself - Search Engine Optimisation (SEO Consultants and Services), and Pay-Per-Click Advertising

Search Engine Optimisation (SEO)

With your website, comes a whole new market to advertise to - the search engine business. There are an estimated 37.6 million people from the UK online, and over 1 billion the world over - so whether your business is local, national or international someone somewhere is looking for what you do * .

Approximately 80% of internet traffic goes through the search engines (Google, Yahoo, MSN etc), so to be cost effective you need to put your efforts into ranking highly with these top search engines first!

Tippabush provide a free "search engine snapsnot" with all new website quotes we do, giving you an idea of just how many people you are missing out on without having our SEO services applied to your website. However, if you already have a website, this can be provided along with a quote for our SEO services - please contact us.

A recent report* revealed that a staggering 90% of search engine users click on a website within the first 3 pages of results, and 62% on the first page.

Therefore if your website is not on the first page for a particular keyword, you are losing a lot of potential business to direct competitors. Tippabush can fix this for you!

We abide by the most important rule in search engine optmisation - you cannot guarantee any position on a search engine. So if you're looking at other companies as well as Tippabush, and they tell you that they can "guarantee 1st place" or "guarantee 1st page" results, they are simply telling you a lie! Don't fall for it...

Tippabush's promise to you is a straight-forward and honest one - we will try our absolute best to get your website on the first page of the major 3 search engines (Google, Yahoo, and MSN), within 6 months. We carry out the majority of work at the start of the project, so your site will get listed on the search engines within weeks, but it may take a little while longer to get you top rankings due to the time it takes the engines to do major updates, and to build up your online profile.

Tippabush will also tell you exactly what you get for your money, and with each quote we provide a detailed three-page document setting out each stage of our SEO consultant services. We offer it in two different packages, outlined below:

Basic Package - will get your site listed with medium rankings, and may get first page rankings for the least-competitive markets.

Includes keyword research and analysis, keyword placement and content optimisation, keyword density check, internal link development, sitemap creation and Google Sitemap creation / submission, a monthly rankings report, and finally an optimised link from the Tippabush website. [ Contact Us for A Quote ]

Advanced Package - will allow Tippabush to try their absolute best in getting a first page ranking.

Includes all of the basic package above plus the creation and development of an external linking and link management campaign. [ Contact Us for A Quote ]

Both of the above packages involve an initial chunk of work upfront followed by ongoing monthly management to monitor the effects of the initial work, monitor changes to the search engines and make ongoing changes to your content in relation to these.

As a final note on the subject, Tippabush always ensure they are upto speed on the latest developments in the search engine world by reading materials almost on a daily basis, and never ever use "black-hat" or dodgy techniques that can often bring fast results followed by a complete ban from the search engines.

Contact us now for enquiries and any further information!

* statistics provided by InternetWorldStats.com, latest UK offering October 2005.
* report by iProspect dated 11th April 2006. [Press Release].

Pay-Per-Click (PPC) Advertising with Google AdWords

Pay-Per-Click or PPC Advertising is an instant way of driving potential customers to your website, rather than waiting for the natural search results to give you top rankings, which can take time as described above.

Google AdWords is a system that allows website owners to pay Google per click on each of their adverts, which are displayed at the top and right-side of Google search results in the "sponsored ads" section, as well as on other related websites who use Google AdSense to display ads.

Although it can be very expensive for competitive markets, it will drive traffic to your site from about 10 minutes after your publish your first ad, and can be used very effectively in conjunction with our SEO services (by using adverts from day 1, then slowly decreasing ad spending as the natural search results improve).

It is still a fairly technical system to use, and Tippabush can manage your advertising campaigns for you, for a nominal fee. Please contact us for details.

 
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